TT Bureau

Dish TV and ICICI Bank announced the launch of interactive banking services branded as ‘ICICIACTIVE’ which aims to enable subscribers to access information on bank’s products and services from their homes.

“The association with Dish TV will enable us to further extend our reach and offer latest information to the customers,” said ICICI Bank Retail Liabilities Head Maninder Juneja.

ICICI Bank said it is open to entering into similar tie-ups with other DTH service providers as well.

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